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Bottom retail prices—anywhere from 30% to 70% lower than those in Europe and Asia—have attracted some 47 million visitors, who are expected to leave behind $79 billion in 1994.
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更多“Bottom retail prices—anywhere from 30% to 70% lower than those in Europe and Asia—have”相关的问题
第1题
A．price of crude oil rises
B．commodity prices rise
C．consumption rises
D．oil taxes rise
第2题
From the passage we can conclude that the US has come to realize ______.
A．the weakening of the US dollar can result in trade deficits
B．the lower the retail prices, the greater the profits
C．tourism can make great contributions to its economy
D．visitors to the US are the wealthiest in the world
第3题
From the passage we can conclude that the US has come to realize______.
A．the weakening of the US dollar can result in trade deficits
B．the lower the retail prices, the greater in profits
C．tourism can make great contributions to its economy
D．visitors to the US are wealthier than US tourists abroad
第4题
From the passage we can conclude that the U.S. has come to realize ________.
A) the weakening if the U.S. dollar can result in trade deficits
B) the lower the retail prices, the greater the profits
C) tourism can make great contributions to its economy
D) visitors to the U.S. are wealthier than U.S. tourists abroad
第5题
From the passage we can conclude that the U.S. has come to realize______.
A．the weakening if the U.S. dollar can result in trade deficits
B．the lower the retail prices, the greater the profits
C．tourism can make great contributions to its economy
D．visitors to the U.S. are wealthier than U.S. tourists abroad
第6题
"Welcome to the U.S.A.! Major Credit cards accepted!"
By the millions they are coming, no longer the tired, the poor, the wretched masses longing for a better living. These are the wealthy. "We don't have a budget," says a biologist from Brazil, as she walks with two companions through New York City's South Street. "We just use our credit cards."
The U.S. has long been one of the worlds most popular tourist destinations, but this year has been exceptional. First there was the World Cup, which drew thousands from every comer of the globe; then came the weakening of the U.S. dollar against major currencies. Now the U.S., still the worlds superpower, can also c .laim to be the worlds bargain basement. Nobody undersells America these days on just about everything, from consumer electronics to fashion clothes to tennis rackets. Bottom retail prices - anywhere from 30% to 70% lower than those in Europe and Asia - have attracted some 47 million visitors, who are expected to leave behind $79 billion in 1994. That's up from $74 billion the year before.
True, not everyone comes just for bargains. There remains an undeniable fascination in the rest of the world with all things American, nourished by Hollywood films and U.S. television series. But shopping the U.S.A. is proving irresistible. Every week thousands arrive with empty suitcases ready to be filled; some even rent an additional hotel room to hold their purchases. The buying binge has become as important as watching Old Faithful Fountains erupt in Yellowstone Park or sunbathing on a beach in Florida.
The U.S. has come at last to appreciate what other countries learned long ago: the pouring in of foreign tourists may not always be convenient, but it does put money in the bank. And with a trade deficit at about $130 billion and growing for the past 12 months, the U.S. needs all the deposits it can get. Compared with American tourists abroad, visitors to the U.S. stay longer and spend more money at each stop; and average of 12.2 night and $1624 a traveller versus the American's four nights and $298.
From what the Brazilian biologist says, we know that tourists like her______.
A．are reluctant to carry cash with them
B．simply don't care how much they spend
C．are not good at planning their expenditure
D．often spend more money than they can afford
第7题
Taughened Glass: the Solution to Retail Owners' Security Concerns
Taughened glass, which is also called Bastie glass because of the name of the inventor, is a kind of glass that is finely tempered or annealed, by a peculiar method of sudden cooling by plunging while hot into oil, melted wax, or paraffine.
The development and acceptance of taughened glass has undergone several stages. Yet the benefits of this particular kind of glass still remain unknown to a large group of people.
DuPont has done a great job of working with architects and the architectural glass industry to understand, develop and promote the use of taughened glass (safety glass) worldwide. Within the retail environment in particular, architects in all continents are using taughened glass for a diverse range of applications--not only for economic and functional reasons but also for the pure aesthetic delight of using the material.
Yet sadly, the general public in North America is still too often ignorant of the benefits taughened glass can bring--not only in shops but also in offices and homes. The material is still all too often perceived as vaguely "more expensive" and its wide range of benefits remains largely unknown. Sharing the benefits with building owners-from the business community to homeowners--has to be our next major challenge.
National Gate and Glass Corp . supplies storefront glass to retailers throughout North America, from nationwide chains to single outlet owners. However large or small, our customers have similar concerns when it comes to the storefront glass they use with regard to cost, appearance/aesthetics, security and service.
The good news is that in 99.9 percent of cases, we find that the installation of 6 mm+6 mm taughened glass with an interlayer of 0.76 mm Butacite (r) PVB interlayer solves all of these concerns with ease! Taughened glass is an ideal solution for modem retailers in terms of same day installation, security prevention, protection from the UV rays that cause the degradation of store displays and furnishings and the elimination of boarding following damage to the storefront.
Time Is Money.
Everyone in the retail construction value chain, from owners to foremen, are concerned with costs. We are able to address this first concern pretty quickly. In the USA, taughened glass costs almost exactly the same as tempered glass to purchase and install per square meter. In Australia and Europe, it can be significantly cheaper than tempered glass! In the case of breakage, the cost benefits of taughened glass can be seen very clearly; as store owners, managers and loss prevention departments know, time is money! Unlike tempered glass, taughened glass allows stores to stay open in the case of breakage since cracked or broken glass stays in the frame. Smaller locations that are boarded up with plywood can leave customers with the impression that they are closed --and nobody can afford that. It's critically important that everyone knows that you are
Better Looking storefronts
The second major concern is aesthetics. Many of our retail customers located in downtown areas automatically assume that shutters will have to be installed to ensure adequate security after store opening hours. It is always a pleasure for me to see the relief on customers' faces when I tell them about the security benefits of taughened glass and how the material eliminates the need for shutters, allowing much better looking storefronts.
A Real Boost to the Bottom Line
A third concern is security. The loss prevention officers of major retailers understand perhaps better than anyone else the extent to which break-ins and vandalism negatively affect the bottom line. My retail customers tell me that the average cost of a break, in is US ＄ 30,000. This not only includes stole
A．Y
B．N
C．NG
第8题
Storage, or warehousing, is a necessary function because production and consumption of goods rarely match: items generally are not sold as quickly as they are made.Inventories build up,both in warehouses and at retail establishments, before the foods are sold.The transporta-tion function is involved in bringing goods to a warehouse and taking them from it to retail stores.
Storage performs the service of stabilizing market price.If, for example, no agricultural product could be stored, all food would have to be put on the market immediately.This would, of course, create a glut and lower prices drastically.There would be an immediate benefit to consumers, but in the long run they would suffer.Farmers, because of low prices, would be forced off the land, and the amount of food produced would decrease.This, in turn, would raise consumer prices.
Warehouses for storage are of several types.Private warehouses are owned by manufactur-ers.Public warehouses, in spite of their name, are privately owned facilities, but they are in-dependent of manufacturer ownership.General-merchandise warehouses store a great variety of products.Cold-storage warehouses store perishable goods, especially food products.Grain ele-vators are a kind of warehouse used to keep wheat and other grains from spoiling.A bonded warehouse is one that stores foods, frequently imported, on which taxes must be paid before theyare sold.Cigarettes and alcoholic beverages are common examples.
The distribution center is a more recently developed kind of warehouse.Many large com- panics have several manufacturing plants, sometimes located outside the country.Each plant doesnot make every company product but specializes in one or more of them.The distribution center allows a manufacturer to bring together all product lines in one place.Its purpose is to minimize storage and to ease the flow of goods from manufacturers to retailers rather than build up extensive inventories.It reduces costs by speeding up product turnover.Very large corporations will have several distribution centers regionally or internationally based
1.The main subject of this passage is______.
A、transportation and storage
B、storage of products
C、distribution center
D、two main aspects of product distribution
2.Warehousing is important in that ______.
A、inventories build up before the goods are sold
B、the prices will go down
C、more goods are produced than can be consumed
D、the food has to be put on the market immediately
3.How many types of warehouses for storage are discussed in the passage？()
A、3
B、4
C、6
D、7
4.Where might one find meat and milk？()
A、Grain elevator
B、Cold-storage warehouse
C、Private warehouse
D、Bonded warehouse
5.What is NOT true of a distribution center？()
A、It is a relatively new type of warehouse
B、Product is replaced more quickly and costs are down
C、Some distribution centers are not built in the sane country as the factory
D、It builds up extensive inventories to minimize storage
第9题
Wal-Mart
Wal-Mart is more than just the world's largest retailer. It is an economic force, a cultural phenomenon and a lightning rod for controversy. It all started with a simple philosophy from founder Sam Walton: Offer shoppers lower prices than they get anywhere else. That basic strategy has shaped Wal-Mart's culture and driven the company's growth.
Now that Wal-Mart is so huge, it has unprecedented power to shape labor markets globally and change the way entire industries operate.
History of Wal-Mart
Sam Walton opened his first five-and-dime in 1950. His vision was to keep prices as low as possible. Even if his margins weren't as fat as competitors, he figured he could make up for that in volume. He was right.
In the early 1960s, Walton opened his first Wal-Mart in Rogers, Arkansas. The company continued to grow, going public in 1970 and adding more stores every year. In 1990, Wal-Mart surpassed key rival Kmart in size. Two years later, it surpassed Sears.
Walton continued to drive an old pickup truck and share budget-hotel rooms with colleagues on business trips, even after Wal-Mart made him very rich. He demanded that his employees also keep expenses to a bare minimum—a mentality that is still at the heart of Wal-Mart culture more than a decade after Walton's death. The company has continued to grow rapidly after his death in 1992 and now operates four retail divisions—Wal-Mart Supercenters, Wal-Mart discount stores, Neighborhood Market stores and Sam's Club warehouses.
Wal-Mart Strategy
Let's start with technology. Wal-Mart pushed the retail industry to establish the universal bar code, which forced manufacturers to adopt common labeling. The bar allowed retailers to generate all kinds of information—creating a subtle shift of power from manufacturers to retailers. Wal-Mart became especially good at exploiting the information behind the bar code. And thus it is considered a pioneer in developing sophisticated technology to track its stock and cut the fat out of its supply chain.
Recently, Wal-Mart became the first major retailer to demand manufacturers use radio frequency identification technology (RFID). The technology uses radio frequencies to transmit data stored on small tags attached to pallets(货盘) or individual products. RFID tags hold significantly more data than bar codes.
The frugal culture, established by Walton, also plays into Wal-Mart's success. The company has been criticized for the relatively poor wages and health care plans that it offers to rank-and- file employees. It has also been accused of demanding that hourly workers put in overtime without pay. Store managers often work more than 70 hours per week.
This culture is also present at the company's headquarters. Wal-Mart is headquartered in Bentonville, Arkansas, instead of an expensive city like New York. The building is unattractive and dull. You won't catch executives in quality cars and you won't see them dragging into work at 9:30 a.m. Executives fly coach and often share hotel rooms with colleagues. They work long hours, typically arriving at work before 6:30 a.m. and working halfdays on Saturdays.
The central goal of Wal-Mart is to keep retail prices low and the company has been very successful at this. Experts estimate that Wal-Mart saves shoppers at least 15 percent on a typical cart of groceries. Everything—including the technology and corporate culture—feeds into that ultimate goal of delivering the lowest prices possible. Wal-Mart also pushes its suppliers, some say cruelly, to cut prices. In The Wal-Mart Effect, author Charles Fishman discusses how the price, of a four-pack of GE light bulbs decreased from $2.19 to 88 cents during a five-year period.
The Power
Because of Wal-Mart's massive size, it has incredible power. It has driven smaller retailers out of business
A．Y
B．N
C．NG
第10题
Most people see and hear advertising many times every day. Advertisements, or ads, are everywhere. They are in newspapers and magazines; they are on radio and TV; they even come to our mailboxes at home.
Companies or businesses buy space for their ads in newspapers and magazines. They might buy half of a page, one-quarter of a page, or one-eighth of a page. Newspaper ads usually tell customers about sales or special prices in nearby retail stores. Local businesses often advertise in the newspaper because many people in the local area read the paper every day, and the ads may change everyday.
Newspapers also have classified ads. Classified ads are a special secial section of the newspaper. These ads are very small. People advertise things tha they want to buy, sell, or rent. Anyone can buy an ad in the classified section.
On radio and TV, advertisers buy lime. They may buy a 30-second or a 1-minute commercial. TV time is very expensive, and it is even more expensive on more popular TV and radio shows. A 30-second commercial might cost $150 000, but if60 million people are watching the program, the cost per person is about 1/4 cent.
Another way to tell the consumer about a product is by direct-mail advertising. Companies mail advertisements to consumers. These ads are in the mailbox almost every day. They are mailed .directly to the consumer. If advertisers want to sent the ad to everyone in the neighborhood or in the city', they send the ad to "Occupant" or "Resident". This way the ad goes to every house in the area.
The best title for the passage is ______.
A．Ways of Advertising
B．Developments of Advertising
C．The Business of Advertising
D．Costs of Advertisements
第11题
Still, despite its emphasis on new markets, Reebok plans few changes in the upmarket (高档消费人群的 ) retailing network that helped push sales to $ 1 billion annually, ahead of all other sports shoe marketers. Reebok shoes, which are priced from $ 27 to $ 85, will continue to be sold only in better specialty, sporting goods, and department stores, in accordance with the company ' s view that consumers judge the quality of the brand by the quality of its distribution.
In the past few years, the Massachusetts - based company has imposed limits on the number of its distributors (and the number of shoes supplied to stores), partly out of necessity. At times the unexpected demand for Reebok's exceeded supply, and the company could barely keep up with orders from the dealers it already had. These fulfillment problems seem to be under control now, but the company is still selective about its distributors. At present, Reebok shoes arc available in about five thousand retail stores in the United States.
Reebok has already anticipated that walking shoes will be the next fitness - related craze, replacing aerobics shoes the same way its brightly colored, sot~ leather exercise footwear replaced conventional running shoes. Through product diversification and careful market research, Reebok hopes to avoid the distribution problems Nike came across 'several years ago, when Nike misjudged the strength of the aerobics shoe craze and was forced to unload huge inventories of running shoes through discount stores.
One reason why Reebok's managerial personnel don't like their shoes to be called "footwear for yuppies" is that ______.
A．they believe that their shoes are popular with people of different age groups
B．new production lines have been added to produce inexpensive shoes
C．yuppies usually evokes a negative image
D．the term makes people think of prohibitive prices
