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听力原文：The competition among producers of personal computers is essentially a race to ge

听力原文： The competition among producers of personal computers is essentially a race to get the best, most innovative products to the marketplace. Marketers in this environment frequently have to make a judgment as to their competitors' role when making marketing strategy decisions. If major competitors are changing their products, then a marketer may want to follow suit to remain competitive. Apple Computer, Inc. has introduced two new, faster personal computers, the Mackintosh II and Mackintosh SE, in anticipation of the introduction of a new PC by IBM, one of Apple's major competitors.

Apple's new computers are much faster and more powerful than its earlier models. The improved Mackintosh is able to run programs that previously were impossible to run on an Apple PC, including IBM compatible(兼容的) programs. This compatibility feature illustrates computer manufacturers' new attitude of giving customers the features they want. Making Apple computers capable of running IBM software is Apple's effort at making the Mackintosh compatible with IBM computers and thus more popular in the office, where Apple hopes to increase sales. Users of the new Apple can also add accessories(附件) to make their machines specialize in specific uses, such as engineering and writing.

The new computers represent a big improvement over past models, but they also cost much more. Company officials do not think the higher price will slow down buyers who want to step up to a more powerful computer. Apple wants to stay in the high price end of the personal computer market to finance research for even faster, more sophisticated computers.

Even though Apple and IBM are major competitors, both companies realize that their competitor's computers have certain features that their own models do not. The Apple line has always been popular for its sophisticated color graphics(图形), whereas the IBM machines have always been favored in offices. In the future, there will probably be more compatibility between the two companies' products, which no doubt will require that both Apple and IBM change marketing strategies.

(33)

A．Because IBM is changing its computer models continuously.

B．Because it wants to make its machines specialize in specific uses.

C．Because it wants to stay ahead of IBM in the competitive computer market.

D．Because it expects its major competitor IBM to follow its example.

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发布时间：2020-10-08
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更多“听力原文：The competition among producers of personal computers is essentially a race to ge”相关的问题

第1题

听力原文：W: Did you hear if the debate team is going on to the state competition？ Or did t
hey get eliminated？

M: Actually, I haven't been following their progress this year, because I'm very busy these days.

Q: What does the man mean？

(18)

A．He hasn't taken part in a debate this year.

B．He believes the team was eliminated already.

C．He doesn't know if the team was successful.

D．He is too busy to go to the competition with the woman.

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第2题

听力原文：W: Do you know whether the super girl of last week was promoted to the state comp
etition or got eliminated？

M: Actually, I haven't been following her progress this week.

Q: What does the man imply？

(16)

A．He is not interested in the competition.

B．He doesn't know if the super girl was successful.

C．He can't follow the state competition.

D．He thinks the super girl of last week was eliminated.

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第3题

听力原文：W: Isn't it unbelievable about Mary's mathematic scholarship？M: It's incredible W

听力原文：W: Isn't it unbelievable about Mary's mathematic scholarship？

M: It's incredible Who'd have thought she'd have a chance in a nationwide competition!

Q: What does the man say about Mary？

(13)

A．There is a chance she will turn down the scholarship.

B．He is surprised that she won the scholarship.

C．It's not true that she received a scholarship.

D．She was certain to win the scholarship.

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第4题

听力原文：W: The restaurant doesn't seem to get enough customers. I think they should be do
ing better, since there's no competition along this street.

M: I heard they're breaking even. So, for now it's probably worthwhile to keep it running.

Q: What can be inferred from the conversation？

(18)

A．The restaurant is losing money.

B．The restaurant should close down.

C．The restaurant is neither losing money nor gaining.

D．The restaurant is making money despite the fact that it has not many customers.

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第5题

听力原文：Cannes Film Festival, the most prestigious motion-picture festival in the world.,

听力原文： Cannes Film Festival, the most prestigious motion-picture festival in the world., is held each May in the city of Cannes, in southeast France. The Cannes Film Festival was conceived at the end of 1938. Due m World War II. however, the first Cannes Film Festival was riot held until 1946. Internationalism and postwar optimism characterized the first festival, as organizers placed less emphasis on competition than on mutual creative stimulation between national productions. In later years the selection of entries for prizes reflected more commercial interests and the festival soon acquired its current reputation as a fashionable professional event, more concerned with advancing the film industry than the art of film. French director Francois Truffaut addressed this issue in 1956 and predicted its commercial death. The festival survived, however, and in 1959. Truffaut himself was awarded the prize for best screenplay for one of his films.

Despite its ever-present financial interests, the Cannes Film Festival remains an essential affair for international cinema. In 1955 the organizing committee at Cannes introduced the Golden Palm Award (in English) for best film of the festival, now regarded as one of the film industry's most distinguished prizes. Past recipients of the award include Taxi Driver (1976), by American director Martin Scorsese; and The Piano (1993), by New Zealand director Jane Campion.

(30)

A．In 1938.

B．In 1946.

C．In 1955.

D．During World War Il.

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第6题

听力原文：Are electric cars the wave of the future？ Automobile manufactures are under press

听力原文： Are electric cars the wave of the future？ Automobile manufactures are under pressure to develop cars that do not pollute. One powerful motive is a California law requiring that by the year 2000, 10% of new car sales in the state be so-called "zero emission vehicles". These cars must put no pollution, whatsoever, in the atmosphere.

California is a huge market for the automobile companies. So they are working hard to meet the standards. So far, the electric car seems to be the best alternative. So the big advantage of the electric cars is that they don't pollute. However, there will be a competition with gas-powered cars and that's where the weaknesses come out. The big problem is that the batteries that power electric cars weigh a lot relative to the amount of power they deliver. For instance, in one prototype electric car, the batteries weigh 400 kilograms and they provide enough energy to go 250 kilometers before recharging, which takes 8 hours. Compare that to a moderately fuel-efficient conventional car, it can go 600 to 700 kilometers on a tank of gas and refilling takes just minutes.

If there are other drains on the electric cars' batteries besides the motor, headlights, air-conditioning or heater, its already limited range would be significantly reduced. So, automobile engineers are trying to make more powerful batteries that would increase the cars' range and make them more attractive to buyers.

(33)

A．Automobile safety.

B．Increasing fuel efficiency.

C．California's pollution laws.

D．Electric-powered cars.

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第7题

听力原文：Tennis was one of the original sports played at the modern Olympic Games which we

听力原文： Tennis was one of the original sports played at the modern Olympic Games which were held in Athens, Greece in 1896, and it lasted until the 1924 Games in Paris. Later tennis was dropped out from the Olympic Games from 1924 to 1968 due to the following reasons: the formats and the rules of the game were changed, lack of participants, unsuitable facilities, the resistance to the notion of posting an International Tennis Federation representative on the International Olympic Committee, mid a clash of dates with Wimbledon. (Wimbledon known as the Wimbledon Tournament is still one of the most celebrated sporting events in the world.) Philippe Chatrier, the President of the International Tennis Federation, lobbied for the sport to return to the Olympics for years but was unsuccessful. In 1968, tennis finally became non-medal demonstration competition at the Olympic Games. In 1988, tennis returned to the Olympic Games as an official sport. Olympic gold medals have been awarded in four events: men's and women's singles and men's and women's doubles.

In the past, tennis was not popular at all. But it is getting more and more accepted in China in recent years. Now China has several best players of the world. China is going to launch a new ATP (Association of Tennis Professionals) men's tennis tournament next September in order to prepare for the 2008 Olympics.

(30)

A．Because the equipment was unstable.

B．Because the roles of the game were altered.

C．Because the players of tennis were disliked.

D．Because the date was different from the Wimbledon.

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第8题

听力原文：Even at school there had been an unhealthy competition between George and Richard

听力原文： Even at school there had been an unhealthy competition between George and Richard.

"I'll be the first millionaire in Coleford!" Richard used to boast.

"And you'll be sorry you knew me," George would reply, "because I'll be the best lawyer in the town!"

George never did become a lawyer and Richard never made any money. Instead both men opened bookshops on opposite sides of Coleford High Street. It was hard to make money from books, which made the competition between them worse.

Then Richard married a mysterious girl. The couple spent their honeymoon on the coast - but Richard never came back. The police found his wallet on a deserted beach but the body was never found. He must have drowned.

Now with only one bookshop in town, business was better for George. But sometimes he sat in his narrow, old kitchen and gazed out of the dirty window, thinking about his former rival. Perhaps he missed him？

George was very interested in old dictionaries. He'd recently found a collector in Australia who was selling a rare first edition. When the parcel arrived, the book was in perfect condition and George was delighted. But while he was having lunch, George glanced at the photo in the newspaper that the book had been wrapped in. He was astonished - the smiling face was older than he remembered but unmistakable! Trembling, George started reading.

"Bookends have bought ten bookstores from their rivals Dylans. The company, owned by multimillionaire Richard Pike, is now the largest bookseller in Australia."

26．What do we learn about George and Richard when they were at school？

27.How did George feel about Richard after his disappearance？

28.Where did George get information about Richard？

29.What happened to George and Richard in the end？

(33)

A．They were roommates.

B．They were good friends.

C．They were competitors.

D．They were booksellers.

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第9题

听力原文：Teams of teachers and school administrators from at least fourteen American citie

听力原文： Teams of teachers and school administrators from at least fourteen American cities are at a conference in Washington. The American Federation of Teachers, a labor union, holds the Quest conference every two years.

This year, one of the subjects is a tutoring program that provides extra help to students in Rochester, New York. The Rochester City School District was one of five in the nation recognized by the Bush administration for their tutoring programs. Tutoring is big business in the United States these days. There are private learning centers where parents can take their children after school. Test preparation companies are also doing well. One reason for all this tutoring is the growing competition for places at top universities. Another influence is the Bush administration’s federal education law, called No Child Left Behind. The law requires services like free tutoring for poor students at schools that fail to meet educational goals for three years. There is federal money to pay the tutors. But the No Child Left Behind law does not say who must do the tutoring. It can be a private company or local teachers. The law does say, however, that the provider must have shown a record of effectiveness in helping students learn. In Rochester, the tutoring is provided by a teachers union, the Rochester Teachers’ Association. The program began in the spring of 2003 with 47 students and 15 tutors.

(34)

A．The Washington Federation of Teachers.

B．The National Labor Union.

C．The American Federation of Teachers.

D．The Washington Labor Union.

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第10题

听力原文：W: Now, could you tell me where the idea for the business first came from？M: Well

听力原文：W: Now, could you tell me where the idea for the business first came from？

M: Well, the original shop was opened by a retired printer by the name of Gruby. Mr. Gruby, being left-handed himself, thought of the idea to try and promote a few products for left-handers.

W: And how did he then go about actually setting up the business？

M: Well, he looked for any left-handed products that might already be on the market, which were very few, and then contacted manufacturers with the idea of having products produced for him, mainly in the scissor range to start with.

W: Right. So you do commission some part of your stock.

M: Yes, very much so. About 75 percent of our stock is specially made for us.

W: And the rest of it？

M: Hmm, the rest of it now, some 25, 30 years after Mr. Gruby's initial efforts, there are more left-handed products actually on the market. Manufacturers are now beginning to see that there is a market for left-handed products.

W: And what's the range of your stock？

M: The range consists of a variety of scissors from children scissors to scissors for tailors, hairdressers etc. We also have a large range of kitchenware.

W: What's the competition like？ Do you have quite a lot of competition？

M: There other people in the business now are specialists, but only as mail-order outlets. But we have a shop here in central London plus a mail-order outlet, and we are, without any doubt, the largest supplier of left-handed items.

Questions 19 to 21 are based on the conversation you have just heard.

19. What kind of business is the man engaged in？

20. What does the man say about his stock of products？

21. What does the man say about other people in his line of business？

(20)

A．Providing aid to the disabled.

B．Selling products made for left-handers.

C．Promoting products for manufacturers.

D．Printing labels for manufactured goods.

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