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[主观题]

A company's efforts to keep expenses low and profits high may result in______.A．reduction

A company's efforts to keep expenses low and profits high may result in______.

A．reduction in the number of employees

B．improvement of working conditions

C．fewer disputes between labor and management

D．a rise in workers' wages

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发布时间：2020-09-07

更多“A company's efforts to keep expenses low and profits high may result in______.A．reduction”相关的问题

第1题

A company’s efforts to keep expenses low and profits high may result in ________.

A．reduction in the number of employees

B．improvement of working conditions

C．fewer disputes between labor and management

D．a rise in workers’ wages

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第2题

If our company wants to make a profit，we have to make great efforts to reduce the los

s of materials.()

A.raw

B.primitive

C.tough

D.original

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第3题

Iris Rossner has seen eastern German customers weep for joy when they drive away in shiny,

new Mercedes—Benz sedans. "They have tears in their eyes and keep saying how lucky they are," says Rossner, the Mercedes employee responsible for post-delivery celebrations. Rossner has also seen the French pop corks on bottles of champagne as their national flag was hoisted above a purchase and she has seen American business executives, Japanese tourists and Russian politicians travel thousands of miles to a Mercedes plant in southwestern Germany when a classic sedan with the trademark three-pointed star was about to roll off the assembly line and into their lives. Those were the good old days at Mercedes, an era that began during the economic miracle of the 1960s and ended in 1991. Times have changed. "Ten years ago, we had clear leadership in the market," says Mercedes spokesman Horst Krambeer, "But over this period, the market has changed drastically. We are now in a pitched battle. The Japanese are partly responsible, but Mercedes has had to learn the hard way that even German firms like BMW and Audi have made efforts to rise to our standards of technical proficiency."

Mercedes experienced one of its worst years ever in 1992. The auto maker's worldwide car sales fell by 5 percent from the previous year, to a low of 527,500. Before the decline, in 1988, the company could sell close to 600,000 cars per year. In Germany alone, there were 30,000 fewer new Mercedes registrations last year than in 1991. As a result, production has plunged by almost 50,000 cars to 529, 400 last year, a level well beneath the company's potential capacity of 650,000. Mercedes's competitors have been catching up in the U.S., the world's largest car market. In 1986, Mercedes sold 100,000 vehicles in America; by 1991, the number had declined to 39,000. Over the last two years, the struggling company has lost a slice of its U.S. market share to BMW, Toyota and Nissan. And BMW outsold Mercedes in America last year for the first time in its history. Meanwhile, just as Mercedes began making some headway in Japan, a notoriously difficult market, the Japanese economy fell on hard times and the company saw its sales decline by 13 percent in that country.

Revenues(收益) will hardly improve this year, and the time has come for getting down to business. At Mercedes, that means cutting payrolls, streamlining production and opening up to consumer needs. Revolutionary steps for a company that once considered itself beyond improvement.

The author's intention in citing various nationalities' interests in Mercedes is to illustrate Mercedes' ______.

A．sale strategies

B．market monopoly

C．superior quality

D．past record

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第4题

听力原文：M: Mind if I switch channels？ Those TV commercials are killing me.W: How can you

听力原文：M: Mind if I switch channels？ Those TV commercials are killing me.

W: How can you say that？ Watch: "Take Toshiba, take the world." Fantastic! There's a product you can depend on. A powerful product.

M: If I were you, I wouldn't trust those commercials.

W: Now, look at this McDonald's commercial! Aren't those little kids cute？ Oh, and there's such a warm family feeling.

M: Just how an advertising agency wants you to see McDonald's. You're the target audience. When they make TV commercials, they use scientific methods to learn what you'll like and buy.

W: Are you telling me those darling little children biting into Big Macs are part of a scientific project to get me into McDonald's？

M: Advertisers don't bother with facts any more. Instead they want the end-user, that's you, to fall in love with their product.

W: I see. So what you're saying is," Watch out, or commercials will take over your life."

M: Yes, just wake up. Many competitors are spending piles of money to increase their market shares, bur only can celing out each other's efforts and neither would win. What's more, the extra costs of advertising will certainly be passed on to the customers.

W: But anyway the advertising will produce a good image of a product and that leads to consumer brand loyalty. That's to say, consumers are loyal to a certain product and keep buying it and they're willing to pay more.

M: That's the problem. More advertising means higher costs to the consumer. so in the end the winner is always the company, not the customer.

(20)

A．Advantages of TV shopping.

B．Their favorite TV channels.

C．Beware of advertising on TV.

D．Popularity of advertised products.

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第5题

In the first year or so of Web business, most of the action has revolved around efforts to

tap the consumer market. More recently, as the Web proved to be more than a fashion, companies have started to buy and sell products and services with one another. Such business-to-business sales make sense because business people typically know what product they're looking for.

Nonetheless, many companies still hesitate to use the Web because of doubts about its reliability. "Businesses need to feel they can trust the pathway between them and the supplier," says senior analyst Blanc Erwin of Forrester Research. Some companies are limiting the risk by conducting online transactions only with established business partners who are given access to the company's private intranet.

Another major shift in the model for Internet commerce concerns the technology available for marketing. Until recently, Internet marketing activities have focused on strategies to "pull" customers into sites. In the past year, however, software companies have developed tools that allow companies to "push" information directly out to consumers, transmitting marketing messages directly to targeted customers. Most notably, the Pointcast Network uses a screen saver to deliver a continually updated stream of news and advertisements to subscribers' computer monitors. Subscribers can customize the information they want to receive and proceed directly to a company's Web site. Companies such as Virtual Vineyards are already starting to use similar technologies to push messages to customers about special sales, product offering, or other events. But push technology has earned the contempt of many Web users. Online culture thinks highly of the notion that the information flowing onto the screen comes there by specific request. Once commer-cial promotion begins to fill the screen uninvited, the distinction between the Web and television fades. That's a prospect that horrifies Net purists.

But it is hardly inevitable that companies on the Web will need to resort to push strategies to make money. The examples of Virtual Vineyards, Amazon.com, and other pioneers show that a Web site selling the right kind of products with the right mix of interactivity, hospitality, and security will attract online customers. And the cost of computing power continues to free fall, which is a good sign for any enterprise setting up shop in silicon. People looking back 5 or 10 years from now may well wonder why so few companies took the online plunge.

What do we learn about the present web business？

A．Web business is no longer in fashion.

B．Business-to-business sales are the trend.

C．Web business is prosperous in the consumer market.

D．Many companies still lack confidence in web business.

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第6题

The author's attitude toward the efforts to control senior executives would be ______.A．do

The author's attitude toward the efforts to control senior executives would be ______.

A．doubtful

B．optimistic

C．positive